MORE BEER HERE! Better Beer Storage Using Mobile Pallet Racks!

 With the multitude of new brands, breweries and specialty brews popping up around the world, beer storage is now at a premium.


According to the National Beer Wholesalers Association (NBWA) biannual Distributor Productivity Report, in 1996 the average distributor carried 190 unique Stock Keeping Units (SKUs) from an average of 9 different beer suppliers.  In 2010, the number of SKUs in the average warehouse skyrocketed to 536 to 18 different beer suppliers.*

Once clean and organized stock coolers are now jammed full of micro-brews that need to be accessed easily and often.  Seem impossible?  It isn't!  There is a way to have all of that stock FULLY accessible, while maintaining order among the chaos and that is through the use of mobile pallet racking.

A Midwest Beer Distributor recently installed Mobile Pallet Racking into their new keg cooler.  The cooler storage capacity was increased by 60%.  This was a major cost savings that allowed an increase in the number of SKUs over a conventional pallet rack storage system.  The system design allowed the distributor to use their existing pallet rack and accommodate the use of their existing counterbalanced lift trucks. 

There is NO NEED to purchase expensive material handling equipment to obtain this type of storage capacity.  The mobile storage system design allowed a major increase in cooler capacity storage as well as allowed 100% access to every SKU.  The customer has access to every pallet without being required to move a pallet out of the way to get access to another pallet.

Learn more about the Beer Distribution Problems Brewing by reading this whitepaper by John T. Phelan, Jr., P.E.

*Best Practices in Managing an Expanded Product Portfolio, Sponsored by the Beer Industry Electronic Commerce Coalition.